Desi-Owned Christmas Gift Guide: Fashion & Clothing

The British Bindi team has handpicked inspiring desi-owned brands to help support shopping local this Christmas 🎄 whilst highlighting creative entrepreneurs in our community.

One thing to definitely love about Desi culture is fashion! Here are awesome brands that are bold, beautiful and make the most gorgeous gifts.

The Naked Laundry

Crop tops designed to be worn with Asian and Western-wear

Instagram – @thenakedlaundry

The Naked Laundry specialises in crop tops aimed at both the Western and Indian markets. Inspired by pure, subtle, muted tones, the brand thrives on simplicity. The brand’s concept originated from owning various saris, yet for those who are limited on time and budget to design a blouse that pairs with the attire. Each of the crop tops is designed to be worn as canvas hence our signature fabric is satin; where you can take it up or down depending on how you style it. 

We have so many favourites from their collection here at British Bindi, but we are currently lusting after this stunning One Shoulder Puff Sleeve Crop Top – Lilac 😍

Also we have a exclusive discount code for our bindis to use on all TNL’s products! Code is BBXTNL10 – active until 31st December 2020.

Kanyä London

Slow fashion, ethically made. Kanyä London specialises in silk sarees and lehengas

Instagram – @kanyalondon

Kanyä London is a clothing company based in London, UK. At the age of 19, founder, Sahani Gunasekara had a vision to combine her two passions: culture and fashion. Inspired by our interconnected world, Kanyä London aims to embrace our multicultural identities through fashion. Their create elegant sarees, lehengas and apparel to reinvent South Asian wear to an everyday look.

The velvety silk that Kanyä uses drapes elegantly to accentuate the curves of your body. Specially designed to compliment you, your beauty and your form. Sizes range from UK 4 to 16 with modest versions available too. Imagine unboxing one these outfit beauties as a gift 😍


Affordable luxurious women’s clothing

Instagram – @so.naey

So.NAEY is a feminine women’s clothing brand. Our sophisticated chic autumn/ winter 2020 collection is perfect to work from home in or lounge in. Enhance wardrobes with gift from SO.NAEY’s range of; blazers, blouses, dresses, embellished cardigans and loungewear sets for women.

Use discount code Xmas10 for 10% off your order too!

Saashi London

Contemporary fusion wear

Instagram –

Saashi London is all about making women feel empowered and beautiful. As well as the clothing being current and stylish, it’s most importantly, versatile. Founder Rav “I always felt I spent
hundreds of pounds on an Indian outfit and once I had been seen wearing it on social
media, I didn’t want to wear it again. It was therefore imperative for me to create a range that girls could mix and match to wear again as well as styling along with their English wardrobe!”

Browse and support Saashi London through their gorgeous Instagram page!

Sabrina Cheema | Stylist

Personal Stylist helping women feel confident in their clothes
Gift vouchers available

Instagram – @sabrinacheema

We thought this made a unique gift experience and also could have lasting style impact for a loved one. A Personal Stylist for the everyday woman. Sabrina teaches you how to wear your clothes and accessories in a way that flatters your shape, expresses your personality and suits your busy lifestyle. Whether that’s through a one-to-one learning session, a physical run through your wardrobe or a shopping day dedicated to building you a new wardrobe, you will end your session with an increased confidence, feeling like the queen that you are. Gift Vouchers available for all services.


Hand-painted and personalised footwear 🎨

Instagram – @memmakescustoms

All shoes are bespoke hand-painted designs and can be customised to your liking. The perfect Christmas present for all ages with cartoon, colourblock designs and many more!
You can choose from existing designs or message MemMakesCustom with any requests. Designs can be painted onto a variety of shoes including Air Forces, Air Jordan’s and more. Direct message on Instagram for enquiries.

Lockdown Season

Commercial Christmas Jumpers. Humorous Christmas jumpers to lighten up your Christmas this year! 10% of profits will be gifted to less fortunate children!

Instagram – @lockdown.season

A brand with a mission to lighten up Christmas during these difficult times. They have created a set of Christmas Jumpers that are humorous and will bring laughter to your homes over the season.

Enjoying the gifting guide?

Browse more desi-owned businesses for inspiration on unique and cute gifts for loved ones this Christmas.


An Award-Nominated blog which discusses what it's like to be a contemporary British Asian Woman. ‍

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